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TERRESTRIAL TO SATELLITE TO CABLE TV:Cable Network, CD Channels

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Introduction to Broadcasting ­ MCM 411
VU
LESSON 43
TERRESTRIAL TO SATELLITE TO CABLE TV
It is not very long ago that the TV transmission was initiated. Not even hundred years of
history could be attached with the television broadcast. The fact that TV broadcast started in
1927 when only mechanical TV sets were doing the magic of showing the moving images of
very primitive nature, looks very strange as we see the rapidly advanced form of television
transmission across the world today.
The TV transmission has passed through different phases of development thanks to the great
work done by scientists in the field of telecommunication.
In the paragraphs below we shall see various forms of TV broadcast and the progress which
has been made in propagating the TV signal in different ways.
Terrestrial TV broadcast
The very first form of TV broadcast is on-the-air. A transmitter high in the air would throw the
electromagnetic waves carrying the TV signals which would travel on the principle of line-in-
sight. This means, the waves would move in a straight line. They would end, or lose their
energy after hitting the ground due to the curvature of the earth. So higher a transmitter more
distance it could cover to send signals which could be caught by the TV sets in most cases.
People would use ordinary antennae which are generally fixed at the roof tops to get a little
stronger signal and through a semi flexible wire the signal would go to the TV set where it
would be decoded accordingly and viewers are able to see the transmission.
The antenna has to be pointed towards the transmitter. And in areas where signal had been
weak, people would do strange things ­ attaching different metallic objects with the antenna to
strengthen the signal and no surprise it worked sometime. Stormy and rainy evenings would
change the antenna direction and spoil the evening joy of watching your favorite program.
Till 1950 the world did not know any other method of catching a TV signal when Community
Access TV (CATV) was introduced in the USA. The new system was just an amended form of
the terrestrial broadcast. The only difference was that a strong antenna was mounted at the
top of a mountain to receive a clear signal from a TV transmitter and then multiple numbers of
TV sets at different houses and offices were linked to it through coaxial wire. But that was
basically sharing of the terrestrial broadcast signal in an amended form.
There are still a high number of television stations around the world which are doing on-the-air
or terrestrial broadcast, especially in the thickly populated urban areas this mode of TV
broadcast is very much in vogue and people can enjoy a TV broadcast without any
interference or to depend on any other source for providing the TV services.
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Introduction to Broadcasting ­ MCM 411
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Satellite TV ­ a revolution in TV broadcasting
The problem of not being able to send TV signal at a greater distance had always been an
issue of concern. The microwave links were created to relay stations and enlarge the scope of
TV broadcast but still it was far from satisfactory.
Experiments to use the spaceships in some manner to pick and redirect TV signals to the
earth in the early 1960s bore fruit.The first satellite television signal was relayed from Europe
to the Telstar satellite over North America in 1962. The world's first commercial
communication satellite, called Early Bird, was launched into the orbit on April 6, 1965. Early
Bird's design was built for the National Aeronautics and Space Administration to demonstrate
the feasibility of communications from the orbit. On station in orbit 22,300 miles above the
equator,  Early  Bird
provided line of sight
communications
between Europe and
North America.
<=A satellite orbiting
around earth for
sending down TV
signals
Satellite television, like
other  communications
relayed  by  satellite,
starts
with
a
transmitting
antenna
located at an uplink
facility. Uplink satellite dishes are very large, as much as 9 to 12 meters (30 to 40 feet) in
diameter. The increased diameter results in more accurate aiming and increased signal
strength at the satellite. The uplink dish is pointed toward a specific satellite and the up-linked
signals are transmitted within a specific frequency range, so as to be received by one of the
transponders (devices which receive and redirect signals) tuned to that frequency range
aboard that satellite. The transponder 'retransmits' the signals back to Earth but at a different
frequency band (to avoid interference with the uplink signal), The leg of the signal path from
the satellite to the receiving Earth station is called the downlink.
Ever since many a countries have set up their satellites in the space which keep their fixed
position by moving at a speed which corresponds to the revolution-speed of the earth at its
axis.
The presence of satellites opened gates for hundreds of channels to million of viewers across
the world who could enjoy different TV broadcasts without much cost. The only thing they
needed is to have a small dish at an open place pointed towards a satellite and attached to a
special receiver for decoding the very high frequency signal to ordinary range of frequencies
which a TV set can read easily.
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Introduction to Broadcasting ­ MCM 411
VU
But the TV channels which were very popular around the world, especially sports and
entertainment channels, started encrypting their service which meant that now a viewer
needed to have a decoder, which cost reasonably, to watch those stations. One by one almost
all the good channels went on to decoders. The free-to-air channels which are available
through satellite are usually news channels or those which enjoy little popularity. The boom of
satellite channels for ordinary and low income viewers was over and the dishes and receiver
sets, bought at a reasonable cost, were rendered a junk.
Cable Network
But before viewers bemoan themselves much, there came the concept of the cable network
operations. These are small organizations which invest on equipment which can catch a range
of TV broadcast ­ the terrestrial, satellite or any other. All the channels are brought to one
point and through fiber optic or coaxial wires ­ which can carry a high number of signals put at
different frequencies, to any point in distance where an ordinary TV set can decode this
signal.
A specimen of coaxial wire
used by cable operators to
carry multiple TV signals =>
With  the  arrival  of  cable
service,  though  always  a
limited  area  operation,  the
viewers are in a position to
enjoy  TV  transmissions  of
many dozen stations at a very
nominal cost.
But there have been problems with cable operators. They some time miss a station you want
to see, or run programs which you do not want to see. They sometime do breach of law,
ethics and irritate people by sending in signals of recording programs which are high
offensive. At times, during sporting events, they run commercials at crucial points of the game.
CD Channels
These are not production or broadcasting houses like a TV station. This practice is done by
local area cable operators who need a small place to run recorded materials- songs, dramas,
concerts etc, and pick the signal for transmitting through the coaxial wire to the subscribers.
For a viewer this is like a channel because it would occupy a channel slot of the TV set. Cable
operators may have any number of such channels. They do this practice for saving money of
decoders, or add attraction. In this quest sometime they ignore ethics on piracy and social
norms and are criticized strongly by offenders.
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Table of Contents:
  1. BROADCASTING:Historical Facts about Radio, Wireless and Radio
  2. CLASSIFICATION OF PROGRAMS:NEWS, Language, Sensationalizing
  3. CURRENT AFFAIRS:Talk Shows, Discussions, Seminars, Live Shows
  4. OUTDOOR BROADCASTING I:VIP Movement, Suddenly Assigned Events
  5. OUTDOOR BROADCASTING II:Pakistan Day March Past, General Elections
  6. CURTAIN RAISER:Political, Financial, Sports, Academics
  7. RADIO FEATURE:Personality Features, Features on Events
  8. MUSICAL PROGRAMS:Classical Music, Light and Film Music, Folk Music
  9. RADIO DOCUMENTARY:Narrative, Dramatized, Imagination, Close to places
  10. DISC JOCKEY:Women in Focus, Daily/ Weekly Division, Making Titles
  11. VOICE IN BROADCASTING:Speech, Accent, Loudness, Stress
  12. NOISE:Physical, Medium itself, Problem at sender’s end, Semantics
  13. STUDIO:Drama Studio, Studios for Talk Shows/ Discussions, Music Studios,
  14. RADIO DRAMA I:Stage Dramas, Early Radio Dramas, Ethics, Classification
  15. RADIO DRAMA II:Selection of director, The Playwrights, Script, Voices
  16. ADVERTISEMENT – INCOME GENERATION:Similarities, More Analysis
  17. ADVERTISERS’ APPROACH:Dramatized, Dialogue based, News
  18. FM – A NEW GENERATION IN BROADCASTING:Low Cost, The Difference
  19. MICROPHONE TO TRANSMITTER:Amplifiers, Modulator, Transmitter
  20. WRITING SCRIPT FOR RADIO BROADCAST:NEWS Script, Interviews
  21. INTERACTIVE BROADCASTING:On-line, E-mails, Interview, Views in News
  22. REVISION:CURRENT AFFAIRS, RADIO FEATURE, MUSICAL PROGRAMS
  23. HISTORY OF TELEVISION:Early History, The Black & White Images, Color Television
  24. PAKISTAN TELEVISION (PTV):The Excitement, Timing, Live Broadcast
  25. BROADCASTING LAWS:Laws in the 19th century, Press Council of Pakistan
  26. REPLICAS OF RADIO BROADCAST:The Staff, News Reading, Programming
  27. NEW SCRIPT WRITING AND DIRECTION TECHNIQUES:TV Script
  28. SETS:Permanent Sets, Hot & Cover Sets, Special Sets, Economical
  29. CAMERA SHOTS – THE VISUAL LANGUAGE:Angle Shots, Movement shots
  30. LIGHTS IN VISUAL BROADCASTING:Light Temperature, Light and Distance
  31. INTERIOR AND EXTERIOR:NEWS and Interviews, Dramas and Music
  32. BROADCASTING AND MEDIA IMPERIALISM:The truth in the debate
  33. ENVIRONMENT OF TV BROADCAST:Optical Illusions, POV, Depth of Field
  34. BUDGET:First Part, Second Part, Third Part, The Sponsors
  35. COMPARISON AND CONTRAST OF DIFFERENT RADIO AND TV FORMATS:TV NEWS
  36. CURRENT AFFAIRS – FROM RADIO TO TV:Seminars, Interviews
  37. PRE-PRODUCTION:Brain Storming, Scripting a new program, Approval
  38. PRODUCTION & POST-PRODUCTION:Booking Shifts, Rehearsals
  39. TV ADVERTISEMENTS – MONEY WITH ENTERTAINMENT:Early Phase, Getting Spots
  40. ENIGMA OF MORE CHANNELS:The Investment, Fresh Ideas, Closure of channels
  41. ANCHORPERSON:Appearance and Confidence, Job Opportunities
  42. COMPARISON BETWEEN RADIO AND TV BROADCAST:The Difference, Script
  43. TERRESTRIAL TO SATELLITE TO CABLE TV:Cable Network, CD Channels
  44. CAREER IN BROADCASTING:Production, Direction, Lighting Director, Script Writer
  45. REVISION (LESSON 23 TO 44):Broadcasting Laws, PEMRA, Budget