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Globalization of Media

“GLOBALIZATION OF MEDIA”

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Globalization of Media ­MCM404
VU
Lesson 39
"GLOBALIZATION OF MEDIA"
Text of handout for students
Note: There is perhaps no better way for students to appreciate the nature of modern media and the nature
of contemporary globalization than to carefully read the text of this handout.
The content comprises the first 2 chapters of the book titled: "Understanding Media" by Marshal McLuhan
who, in the opinion of this lecturer, was the first philosopher of electronic media. He was a professor of
English literature in Canada and at the same time had profound and brilliant insights into the core truths of
new media and of instant global communication.
While formulating pioneering concepts such as: "the global village" and "the medium is the message",
McLuhan set the scene for study and reflection upon the subject of the lectures from No.39 to No.45 in such
a superbly insightful way that the observations contained in the 2 chapters establish the foundation for
students to develop their own exploration of this fascinating realm.
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Table of Contents:
  1. THE UNIQUE NATURE OF THE PAKISTANI NATION-STATE
  2. “PAKISTAN: THE FIRST 11 YEARS 1947-1958” PART 1
  3. “PAKISTAN: THE FIRST 11 YEARS 1947-1958”PART-2
  4. ROOTS OF CHAOS: TINY ACTS OR GIANT MIS-STEPS?
  5. “FROM NEW HOPES TO SHATTERED DREAMS: 1958-1971”
  6. “RENEWING PAKISTAN: 1971-2005” PART-I: 1971-1988
  7. RENEWING PAKISTAN: PART II 1971-2005 (1988-2005)
  8. THE CONSTITUTION OF PAKISTAN, PARTS I & II
  9. THE CONSTITUTION OF PAKISTAN, PARTS I & II:Changing the Constitution
  10. THE POLITICAL SYSTEM OF PAKISTAN:Senate Polls: Secrecy Breeds Distortion
  11. THE ELECTION COMMISSION OF PAKISTAN:A new role for the Election Commission
  12. “POLITICAL GROUPINGS AND ALLIANCES: ISSUES AND PERSPECTIVES”
  13. THE LEGISLATIVE PROCESS AND INTEREST GROUPS
  14. “THE POPULATION, EDUCATION AND ECONOMIC DIMENSIONS OF PAKISTAN”
  15. THE NATIONAL ENVIRONMENT POLICY 2005:Environment and Housing
  16. NATIONAL ENVIRONMENTAL POLICY 2005:The National Policy, Sectoral Guidelines
  17. THE CHILDREN OF PAKISTAN:Law Reforms, National Plan of Action
  18. “THE HEALTH SECTOR OF PAKISTAN”
  19. NGOS AND DEVELOPMENT
  20. “THE INFORMATION SECTOR OF PAKISTAN”
  21. MEDIA AS ELEMENTS OF NATIONAL POWER:Directions of National Security
  22. ONE GLOBE: MANY WORLDS
  23. “THE UNITED NATIONS” PART-1
  24. “THE UNITED NATIONS” PART-2
  25. “MILLENNIUM DEVELOPMENT GOALS (MDGS)”:Excerpt
  26. “THE GLOBALIZATION: THREATS AND RESPONSES – PART-1”:The Services of Nature
  27. THE GLOBALIZATION: THREATS AND RESPONSES – PART-2”
  28. “WORLD TRADE ORGANIZATION (WTO)”
  29. “THE EUROPEAN UNION”:The social dimension, Employment Policy
  30. “REGIONAL PACTS”:North America’s Second Decade, Mind the gap
  31. “OIC: ORGANIZATION OF THE ISLAMIC CONFERENCE”
  32. “FROM SOUTH ASIA TO SAARC”:Update
  33. “THE PAKISTAN-INDIA RELATIONSHIP”
  34. “DIMENSIONS OF TERRORISM”
  35. FROM VIOLENT CONFLICT TO PEACEFUL CO-EXISTENCE
  36. “OIL AND BEYOND”
  37. “PAKISTAN’S FOREIGN POLICY”
  38. “EMERGING TRENDS IN INTERNATIONAL AFFAIRS”
  39. “GLOBALIZATION OF MEDIA”
  40. “GLOBALIZATION AND INDIGENIZATION OF MEDIA”
  41. “BALANCING PUBLIC INTERESTS AND COMMERCIAL INTERESTS”
  42. “CITIZENS’ MEDIA AND CITIZENS’ MEDIA DIALOGUE”
  43. “CITIZENS’ MEDIA RIGHTS AND RESPONSIBILITIES”Exclusive Membership
  44. “CITIZENS’ PARTICIPATION IN PUBLIC SERVICE BROADCASTING”:Forming a Group
  45. “MEDIA IN THE 21ST CENTURY”